Pruksa Real Estate wins at PropertyGuru Thailand Property Awards 2019 for park-inspired The Privacy Jatujak

30 ธ.ค. 2563

[Special Advertising Feature] Overlooking one of Bangkok’s green park oases, The Privacy Jatujak by Pruksa Real Estate is a stunning high-class condominium design; creating a wonderful possibility of living amid natural surroundings in a spectacular way in Thailand’s capital.

Inspirational and aspirational, the location is second to none in an increasingly urban landscape within the modern metropolis.

Next to the sky train and underground MRT stations, and close to the bus terminal, the site is across the street from the renowned Chatuchak Park. This is one of the biggest green areas in the city and known for its neighbouring weekend market, which is the largest in the country.

Wacbhirabenchathat Park is also seen from the rooftop and facility floors. Once the State Railway of Thailand’s golf course, the locally known Suan Rod Fai is an expanse of green, home to cycling and jogging paths, as well as a beautiful garden and the Children’s Discovery Museum.

The property garnered attention at the 14th annual PropertyGuru Thailand Property Awards in August 2019 with a Best Mid End Condo Development (Bangkok) win, as well as a highly commended in the Best Mid End Condo Interior Design (Bangkok) category.

An integral part of the journey includes talented teams of architects and designers. Palmer & Turner (Thailand), operating since 1868, have a global legacy in terms of design excellence and take on the architecture of the project. Meanwhile, Bangkok-based Vair Design Studio creates unique, memorable, and compelling spaces by crafting the interiors.

Outdoor experiences are devised through the landscaping of the artistic TK Studio, where the design philosophy integrates a “belief in mixing the influences of culture and human behaviour with the natural process.”

Best mid end condo development-Pruksa

Established in 1993, Pruksa Real Estate became a public limited company in 2005, with a vision to create “valuable residences for every family to experience happiness, warmth, and better lives every day.” The developer has a reputation for bringing construction innovations to the real estate industry, such as prefabricated reinforced concrete parts from the world-class Pruksa factory.

With 847 residential and three commercial units, the architectural language of the architecture is sleek, simple, and well-articulated with reflective glass and greys featured in the interiors and façade.

This adds a sense of glamour and polished modernity, while the full-length windows within the units, including the bathroom, elevate the excitement of a city residence. These walls of glass are in the communal areas too, giving ordinary spaces such as a gym, the essence of a work of art.

Dramatic lighting, phantom marble in the lobby, with its standout staircase, and an onyx stone pattern on the wall add a sense of lux, playing with the concept of light. The stairs lead up to an e-library and 24-hour smart meeting room, ensuring purpose within the design framework.

The ambition of the project to create a refined experience for residents through the features, communal spaces, and an intrinsic sense of style throughout impressed this year’s judges.

“Sophisticated design with a relaxed lifestyle focus, The Privacy Jatujak by Pruksa Real Estate is a fine example of how well resort-style facilities, smart spaces for contemporary living, and the green Chatuchak Park setting combine; inspiring residents to feel naturally at home in an extraordinary space.”

Outdoors, the landscaping takes on the contour lines of the park setting, while the crème de la crème of The Privacy Jatujak is the sky cube lantern of reflective glass that illuminates after dark, with its residents’ lounge.

There is also a 28-metre infinity pool on this floor, with a mirrored metal ceiling, designed to create an even greater connection with the natural surroundings.

Other features include a sky bar, co-working space, fitness area with steam room and sauna, plus an 800 square metre rooftop sky garden creating a lofty sanctuary with out-of-this-world vistas.

 

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