Branded luxury for Bangkok

Kanchana Paha30 ต.ค. 2557

Bangkok is set to get a new branded residence following yesterday’s agreement between Iconsiam and the Mandarin Oriential Group to manage the super-luxury freehold ‘The Residences at Mandarin Oriental Bangkok’.

The agreement will see the first Mandarin Oriental branded residences in Southeast Asia, and will be located across the Chao Phraya river from the existing hotel.

The 146-residences which are due to be completed in 2018 will be designed to reflect the best of contemporary lifestyles and be of a standard to match or exceed the very best residences in New York, London, Tokyo, or Shanghai, according to a press statement issued yesterday.

They will be targeted towards very high net worth people who expect the same superb standards, no matter what city they are in, and who appreciate the heritage of this great brand and its promise of refinement, it continued.

The Residences at Mandarin Oriental, Bangkok will be built at a cost of THB7 billion and will be located on the 50-rai Iconsiam site that also includes another residential building of 70 floors, called the Magnolia Waterfront Residences, two of the world’s most glamorous retail complexes, as well as seven attractions that will be the first of their kind in Thailand, including a spectacular waterfront promenade.

Tipaporn Chearavanont, Director and Chief Executive Officer of Iconsiam, said: “Iconsiam is the most sensational development that has ever been undertaken in Thailand, and it will be a destination of global fame.

“We aim to reinforce our goal to make Iconsiam a place where the best of Thailand meets the best of the world by including residences that are among the finest in the world.

“The Mandarin Oriental Hotel Group holds a legendary position in the provision of hospitality services, and we are proud that ICONSIAM will be the location for their first branded residences in Asia.”

Edouard Ettedgui, Group Chief Executive of Mandarin Oriental Hotel Group, said” “We are delighted to be introducing The Residences at Mandarin Oriental to one of Asia’s most vibrant cities.

Bangkok holds enormous potential as one of the world’s great destinations and we are pleased to be part of this extraordinary development that can help the city strengthen its position as a wonderful
Sales for The Residences at Mandarin Oriental, Bangkok will commence in the first half of 2015.

Iconsiam_The Residences at Mandarin Oriental Bangkok_re

Andrew Batt, International Group Editor of PropertyGuru Group, wrote this story. To contact him about this or other stories email andrew@propertyguru.com.sg

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