New Project Preview: The Rich @ NANA

  • Sitth Chongprasobtam
  • 11 May 2016

Richy Place 2002 PLC. decided to shine its brilliance in the high-end market this year by launching The Rich @ NANA, a luxury mixed-use development that comprises of residential units, service apartment and commercial areas. This modernistic 32-storey condominium will be sitting on the land plot worth 1.2 million baht per square wah with 400 metre distance from Nana BTS Station. While the presales date will be held in May this year, the previous 34th house & condominium exhibition in March has already resulted in tremendous feedback from consumers. In addition, the company is planning to have a road show in Bahrain in May this year. The approximate starting price will be at 230,000 Baht/Sq.m.

The Rich @ Nana

(Reviewed: 19 April 2016)
• Project Name: The Rich @ Nana
• Developer: Richy Place 2002 Public Company Limited
• Address: Soi Sukhumvit 3 (Nana BTS Station), Sukhumvit Rd, Khlong Toei Nua, Wattana, Bangkok

The Rich Nana

Futuristic residence nestled in the flourishing heart of Bangkok city

Project Area: 2 Rai 37 Sq.w.
Project Type: 32-storey luxury condominium with 377 units
Target Market: Local and foreign affluent consumers
Security System: Digital Door Lock, Access Key Card, 24-hour security guards and CCTV
Facilities: Fitness, Swimming Pool, Library, Garden, 4-star hotel services
Parking: 6 basement floors with Auto Parking
Selling Rate: Presales date will be in May 2016
Starting Price: Approximately 8 MB
Average Price/Sq.m.: 230,000 Baht/ Sq.m.
Website: rp.co.th
Unit Type (Fully Fitted):
One Plus Room (1-bedroom and 1 multi-purpose room) 34 – 61 Sq.m.
Penthouse (2-bedroom ) 70 – 88 Sq.m.

Project Details

The Rich @ NANA is not only one of a few high-rise condominiums you could find in this area of Sukhumvit, the project is also distinctive by being a mixed-use development that comprises of residential units, service apartment and commercial areas for retails. Through house and condominium exhibition on 10-13 March this year, some affluent people have reserved units as their second or third residence and some have reserved an entire floor as an asset for their family. The quality of the project will be boosted through prestigious designs by the forefront partners such as Plan Studio, August, Blue Planet and Charcoal; complementing the project to be a landmark in this area.

Project’s pictures (simulated) 

The Rich @ Nana

Spacious verdant recreational area

The Rich @ Nana

Ground floor that gives prestigious feels

The Rich @ Nana

Privileged lobby with extensive ceiling height and commodious space

The Rich @ Nana

Communal area on the seventh floor with luxurious ambiance

The Rich @ Nana

High-class fitness with the view of flourishing city

The Rich @ Nana

Elegant dining and living area in the unit

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Location

 

The Rich @ Nana

Luxuriate at the heart of Bangkok with unsurpassed urban living

Nana is a district full of international restaurants, entertainments, shops and stores, hotels and working places. It’s also a favorite place among middle-east foreigners who love the taste and charisma of entertainments in Nana at night. Some of those foreigners, in fact, have settled in this area forty years ago and started businesses such as suit fitting that you can see nowadays. In terms of real estate development, finding a feasible land plot in this area seems to be difficult. Therefore, when there’s a new project coming up, especially luxury one, it naturally comes to the spotlight.

The average price of residential unit in Nana is around 180,000 Baht/Sq.m. for the minimum. The land price in this district justify why the unit price is quite high; land price appraisal of Nana ranges from 320,000-380,000 Baht/Sq.w., and expected to increase by 10-20% when there are more projects launched in this area.

Getting There

The Rich @ NANA is situated in Soi Sukhumvit 3 “Soi Nana.” It’s an area full of entertainments and the traffic is quite heavy during the prime-time. Therefore, Nana BTS Station, which is 400 m. away, can help you to access different parts of the city.

BTS

The Rich @ Nana

Take Exit 1 at Nana BTS Station

Descend from the train at Nana BTS Station and take Exit 1. Once got down to the footpath, walk straight for 270 m., you will find Soi Sukhumvit 3 on the right hand side at Nana Junction.

Personal Vehicles

from sukhumvit road

On Sukhumvit Road, go straight along the road passing Asok Junction and Asok BTS. Then turn right into Soi Sukhumvit 11. Go straight to the end of alley and turn left. Go along the zigzag path and turn left when you meet an intersection. Now you are on Soi Sukhumvit 3, go straight for 300 m., the project site will be on your right.

from petchaburi road

From Petchaburi Road, go straight and turn left at Mit Sam Pan Junction. You will be entering Soi Sukhumvit 3, go straight for 750 m., the project’s site will be on your right.

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Analysis

As The Rich @ NANA is the only high-rise condominium in Soi Sukhumvit 3, the project is likely to gain a lot of interests from buyers and investors on its official debut date. The yield rate will be at 6% or equals to 1,000 Baht/Sq.m. for the unit size 34 Sq.m.

 

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Eric Wong

Sitth Chongprasobtam