Two of the biggest names in residential property, Douglas Elliman Real Estate and Knight Frank Residential, have announced the launch of a new residential real estate alliance.
The firm’s combined network will now include 400 offices across 52 countries, and nearly 20,000 agents. Douglas Elliman and Knight Frank Residential will jointly market more than US$38 billion of prime and super-prime properties priced at US$1.5 million or more.
Douglas Elliman and Knight Frank Residential are the fourth largest residential brokerage in the United States and the largest independent residential brokerage in the United Kingdom, respectively. The alliance will include co-branded offices, select top tier agents, and shared marketing of fine luxury properties, resulting in the largest interactive and connected network for prime and super prime properties in the world.
It will share marketing resources for domestic and international properties of at least US$1.5 million through co-branding seven offices across New York City, South Florida, and Los Angeles, which cover the key high net worth markets in the U.S..
Lord Andrew Hay, Global Head of Knight Frank Residential, said: “The property market has become increasingly global as the mobility of buyers increases; accordingly, there is now a wider selection of both investor origins and investment destinations.
“For agents, this trend dictates that it is essential to be best in class in both New York and London in order to provide high net worth clients with the most comprehensive service and access to the best properties globally.
“The strategic alliance between Knight Frank Residential and Douglas Elliman brings together the two leading agencies in the world’s two most important markets.”
Howard M. Lorber, Chairman, Douglas Elliman, said: “This new global alliance formed by Douglas Elliman and Knight Frank Residential is a testament to our shared history, vision, and commitment to our clientele. With our group of top dedicated agents, the finest international properties, and in-depth global market analysis, we are offering our customers a truly seamless experience whether they’re in Malibu, Manhattan, or Moscow.”
Andrew Batt, International Group Editor of PropertyGuru Group wrote this story. To contact him about this or other stories email andrew@propertyguru.com.sg
